![]() ![]() They dressed in sexy, revealing clothing. Get this: There was a 2008 study released by the Geena Davis Institute on Gender in Media which found that in the majority of animated movies with female protagonists – from 1937's "Snow White and the Seven Dwarfs" to 1998's "Mulan" – most portrayed their female heroines as super-attractive. To my mind, using the ideals of inner bravery for the cause of transforming your body is a mockery of any supposed positive message that Brave attempts to make. I worry this is another way young women and girls are going to feel bad about their bodies. I'm not seeing the positive message here. "Take control of your own destiny!" Busting moves with fake swords and bows-and-arrows, and assuming horseback riding stances, fitness seekers can exercise "Choreographed to an upbeat and empowering soundtrack," the website says, "mimicking the battle moves of 'Brave's main character Merida." Select "Sports Clubs" (in locations in Boston, DC, Philly and New York) are gearing up for what they're calling a "Change Your Fate Workout," a promotion "designed to encourage participants to channel their inner bravery and transform their bodies," says the press release. But with Hollywood cartoons, the track records shows it's mostly been a boys' club. You'd think by now, animated "ladies" would have come a long way, baby. Good media role models for girls, especially in cartoons, are hard to come by. It's an admirable message, even if it arrives about 35 years after the height of the women's movement. ![]() ![]() The girl would rather have fun – shoot arrows at targets and trees, ride her horse Angus, and otherwise "choose her own adventures," rather than the traditional life-path that seems set out before her. Here, the story is all about Merida (voiced by Kelly Macdonald), a tomboy-type and royal offspring of King Fergus (Billy Connolly) and Queen Elinor (Emma Thompson) who refuses to abide by traditional courtly values and mores – mainly, that she marry one of the doofus suitors who represent the Scottish clans. ![]() Much ballyhooed is the fact that it's the first feature cartoon from Pixar with a strong female lead. The Internet is abuzz with Brave, the new fantasy-fairy tale animated movie from Pixar and Disney that opens nationwide today. ![]()
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